Google's local business listings offers excellent exposure to local shoppers. Consumers looking for products and services relative to a particular city, e.g., your city, will find these listings near the top left of the search results pages. While there are certain submission procedures for getting listed and getting your site into the local search database, it is optimization that determines whether your site will climb to first spot, as you can see Delta Chelsea Hotel has in the example listing below.

Google Local Hijacking

Much to the dismay of some business owners who have listed their website and getting it well ranked in the Google local search results, a feature of Google maps, allows just about anyone to claim ownership of a particular web site in the Google maps database. This feature is causing quite a stir, yet it may have been going on for some time. Reclaiming your site in Google local isn't an easy task however it can be done.

Google Local Rankings

When your Google local submission is done professionally and your web site is well optimized, you have the necessary ingredients for high rankings in Google local. These listings can provide significant exposure and sales so you should approach Google local optimization seriously. Google local search has taken away a significant amount of search engine referrals that came through the regular Google search results.

What's important to understand is that Google's regular optimization efforts have a big effect on Google local rankings.

Google local optimization is a big part of search engine optimization today. More and more, it is winner take all in search engine results, so make sure you're business is the one taking it all. Call Bay Street SEO to learn more about SEO.

Professional Search Engine Optimization

Despite the prevalence of text link advertising, good on-site search engine optimization is critical for getting the top rankings and for mulitplying the the number of keyword phrases you can rank for. Search engine results are always about quality and they always return to quality because that's where the real consumers are. If your site isn't optimized, it's performance will still be dissapointing. Search for a consultant.