SEO
Optimization Organizations
There are several organizations
dedicated to establishing integrity in SEO optimization and each have unique goals
and purposes. Each of them put in a fair degree of personal time into running
their organizations and should be commended for their good efforts to make SEO
a respectable profession.
Integrity and expertise
might not seem like an important consideration for you right now as you shop for
SEO consultants, however if you're banned by a search engine such as Google as
some unfortunate Web site owners have been, you'll gain respect quickly.
SEO optimization practices
have been going for long time. You should understand that you're a newcomer to
this field. Two negative tendencies occur at this stage: something for nothing,
and just get me number one.
If this is you, then
Google and Yahoo want to make sure your site is not going to be found. Basically,
they don't like your approach to business.
That's why SEO optimization
specialists must warn you if you have an irresponsible attitude toward web
site marketing.
SEO
Consultants - A good organization that is difficult to get into and requires
SEO practice standards. Membership is free. This is a directory of Internet marketing
professionals (SEO Specialists) consultants
from around the world who have proven track records with search engines, directories
and pay per click (PPC) bid management programs.
SEMPO
- The Search Engine Marketing Professional Organization. Membership costs from
$199 to $5000. Directors of the organization come from SEO companies and search
engine businesses. From the sempo.org site:
"SEMPO exists
to fill the gaps in awareness and understanding of SEM, including educating marketing
managers worldwide about what SEM is and how properly implemented SEM programs
can provide some of the highest returns on investment possible in the marketing
world today."
SEO
Pros - An organization of search engine optimization consultants, and internet
marketers developing and implementing a set of "best practices" for
the search engine optimization industry. Members have to obey good practice standards
and the president is rigorous in investigating complaints.
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organizations Part 1 |