Reliable Web Site
Hosting
Search engine optimization and Web hosting are normally not considered
related with respect to rankings and visibility. However, hosting problems can
result in search engine penalties and poorly performing
Web sites. It makes sense to investigate and hire a reliable web site hosting
provider.
Search engine robots spider the web, which basically means that
they make requests to various computers. They don't ask for much except a web
page. They provide the url of the requested file to the Web server. If all goes
well, the web server should deliver the correct file and not be deceitful about
it.
Gord
Collins' latest SEO article is available in the summer edition of The Hosting
Standard magazine. Check your bookstore or newstand for a copy. The article discusses
network linking strategies and demonstrates how Web site owners can gain a serious
advantage from utilizing a network of Web sites.
How this knowledge
is used depends on the web site owners. However, many large web conglomerates
are using complicated linking schemes to distribute link reputation and pagerank
to gain top rankings. Perhaps you should know how to do it too! This issue has
lots of good reading.
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The truth is, some
Web hosting companies permit activities on their machines that search engine companies
don't like. An obvious example is when a Web server is using IP detection and
giving the search engine robot a different version of a Web page than it gives
to human visitors. This is called cloaking and is one of the worst forms of spam.
If your site is hosted on that same server or IP address, the search engines could
shut your site out accidentally. Another spamming activity is the use of numerous
redirects which give the search engine robot a web page it wasn't expecting, often
filled with content of dubious value.
Crowded Servers
with Bad Company
Another more common
problem is when a company has numerous domains operating on the same IP address
and the same server. A problem with any one of those sites could affect
how the search engine treats all of them. The server could be slow in delivering
your site or could be responding incorrectly to the requesting robot.
Similarly, if your
Web hosting company's servers are
being used by a particular company for various unsavory activities such as porn
and e-mail harvesting, and your site is also being hosted on that server, you
could find your site being penalized as well.
Other problems with
hosting companies show themselves with Web site down periods, meaning your site
isn't available. Poor customer support can mean you many never get answers or
resolutions to your problems. If you've purchased your Web site hosting through
a reseller, you may find there is very little support for web hosting services
you need.
The key to this problem
is less often an overstuffed server, and more likely a server being used for search
engine spamming.
Bay
Street SEO Company San Diego Toronto | All Rights Reserved
Bay Street SEO
Company offers customized, precision Web site marketing services to companies
in Los Angeles, San Francisco, California, San Diego, Dallas , Boston, Orlando, Miami,
Chicago, Lafayette, Houston, Denver, Phoenix, Vancouver, New York, and Toronto SEO. |
Is
your Web hosting company hosting spammers? Are they hosting hundreds of
low price hosting accounts on the same IP address? Is your site spidered infrequently,
leaving you wondering why Googlebot doesn't seem to like visiting your site? Do
the Google backlinks listed for your site actually link to someone else's site?
Is
your site's Pagerank ridiculously low yet you have a lot of good quality sites
linking to it? Does your web host charge a ridiculously low price? How can they
deliver good quality, spam-free service at that price? Get a higher priced package
with a reliable web host and you're more likely not to be sharing with spammers.
Do
you need brand boosting web design services that improve your search engine visibility
too? Try Boston web design.
Web Hosting Resources
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